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	<title>Comments on: New adventures in marketing</title>
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	<link>http://www.emesq.com/main/2009/08/31/new-adventures-in-marketing/</link>
	<description>The Life &#38; Times of a Hypothetical Dead Man</description>
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		<title>By: Pagnatious</title>
		<link>http://www.emesq.com/main/2009/08/31/new-adventures-in-marketing/comment-page-1/#comment-8655</link>
		<dc:creator>Pagnatious</dc:creator>
		<pubDate>Mon, 05 Oct 2009 13:02:03 +0000</pubDate>
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		<description>Do you mean The Berne Convention of 1906, the international treaty negotiated in Berne in Switzerland which prohibits the use of white phosphorus in the manufacture of matches?</description>
		<content:encoded><![CDATA[<p>Do you mean The Berne Convention of 1906, the international treaty negotiated in Berne in Switzerland which prohibits the use of white phosphorus in the manufacture of matches?</p>
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		<title>By: Le Nord</title>
		<link>http://www.emesq.com/main/2009/08/31/new-adventures-in-marketing/comment-page-1/#comment-7641</link>
		<dc:creator>Le Nord</dc:creator>
		<pubDate>Tue, 01 Sep 2009 08:39:20 +0000</pubDate>
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		<description>Loved this post Eli. Keep it up m&#039;dear. More posting = Me Happy</description>
		<content:encoded><![CDATA[<p>Loved this post Eli. Keep it up m&#8217;dear. More posting = Me Happy</p>
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		<title>By: Andrew</title>
		<link>http://www.emesq.com/main/2009/08/31/new-adventures-in-marketing/comment-page-1/#comment-7623</link>
		<dc:creator>Andrew</dc:creator>
		<pubDate>Mon, 31 Aug 2009 12:48:32 +0000</pubDate>
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		<description>I&#039;m starting to wonder whether the sheer ecstasy contained within the cover quotes of pretty much every single book released now is indicative of declining standards in discernment, book critics being in the publishers&#039; pockets, or simply a desire to make a name for themselves by being more fulsome in their praise than anyone ever has before.

I&#039;m fully expecting to pick up a book someday with the following quote on the back:

&quot;Jesus Christ! By the end of the first chapter of this book I had creamed my pants seventeen and a half times. My canker sores and gnawing sense of self-loathing are feeling much better too. This definitely belongs in the pantheon of great novels about chlorophyl written in this decade.&quot;

I have a copy of Andrei Makine&#039;s &#039;A Life&#039;s Music&#039; beside me. The first quote inside the cover says &quot;When I describe Andrei Makine as a great writer, this is no journalistic exaggeration but my wholly sincere estimate of a man with prodigious linguistic gifts.&quot;

It&#039;s interesting that the critic has effectively had to say &quot;Yeah, I know we all talk in the most outrageous hyperbole all the time, but I REALLY DO like this guy.&quot;</description>
		<content:encoded><![CDATA[<p>I&#8217;m starting to wonder whether the sheer ecstasy contained within the cover quotes of pretty much every single book released now is indicative of declining standards in discernment, book critics being in the publishers&#8217; pockets, or simply a desire to make a name for themselves by being more fulsome in their praise than anyone ever has before.</p>
<p>I&#8217;m fully expecting to pick up a book someday with the following quote on the back:</p>
<p>&#8220;Jesus Christ! By the end of the first chapter of this book I had creamed my pants seventeen and a half times. My canker sores and gnawing sense of self-loathing are feeling much better too. This definitely belongs in the pantheon of great novels about chlorophyl written in this decade.&#8221;</p>
<p>I have a copy of Andrei Makine&#8217;s &#8216;A Life&#8217;s Music&#8217; beside me. The first quote inside the cover says &#8220;When I describe Andrei Makine as a great writer, this is no journalistic exaggeration but my wholly sincere estimate of a man with prodigious linguistic gifts.&#8221;</p>
<p>It&#8217;s interesting that the critic has effectively had to say &#8220;Yeah, I know we all talk in the most outrageous hyperbole all the time, but I REALLY DO like this guy.&#8221;</p>
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