I really should have let this go by now, but… that o2 ad. Yeah? I’ve been in the cinema a fair bit over the past few days and they insist on giving it top billing. It has its own little space between the trailers and the film. It’s hard to avoid. Which means I’ve been subjected to this kind of drivel:
We are many and we are one. We are a million different expressions. One choice. We are free texts to anyone and any network.
And there’s the whole mystic vibe going on with the music. You might wonder who their target demographic is… as far as I can tell, they’ve just noticed the vast untapped market represented by demented singularity cultists and they’re trying to get in before anyone else.
“Study Reveals Ad Is Stupid” isn’t much of a shocking headline, but this is just… who signed off on this? Who decided that this was the way to create a powerful brand image? And why did they hire the fugliest man in the country to deliver the lines? Whoever it was, I hope they got a good kick in the goolies on the way home from work that day. Just by a randomer, like, nothing personal.
This just in: Check out the Bebo page.
This is not an official page its just a fan page for use who love o2 if you don’t like o2 then don’t leave bad comments because it will be reported and deleted
If this isn’t an embarrassing stab at viral marketing, then it is surely a sign of the impending apocalypse.
I have to agree. Have you seen the ad trying to con young people into chartered accountancy by making it sound like the job won’t be you sitting in a small room doing sums all day? It really caught me off guard when it says “Become a Chartered Account” at the end and the disembodied voice didn’t piss itself laughing.
As I understand it, “chartered” is a very important prefix meaning you can work pretty much anywhere in the world. And considering accountants are needed wherever any remotely significant amount of money is changing hands, I’d say that ad is pretty accurate. So, initially surprising but makes you think: Twist Ending 101.
As I understand it, chartered just means you are part of the association(the assocation of chartered accountants of Ireland) I think it just means you are in a union of sorts, I’m sure that allowes to go to other countries and and join their association, but I’m not a chartered accountant. I don’t know any accountants that sit in small rooms doing sums all day, they usually have large rooms and do a little bit of data entry to a computer and let it do the sums.